Our tips on how to run a successful business despite Covid-19

The most important thing in the tourism industry, is the satisfaction of guests. The more satisfied the guests, the better the rating of your hotel or restaurant, the more customers tend to come. To make sure you are perfectly prepared for the summer after the crisis, we will give you a few tips in the following article which you should definitely take into account.

Especially in times of crisis, a trouble-free process is essential to guarantee the satisfaction and safety of your guests. It is important that your guests feel comfortable and still follow the new rules without perceiving them as restrictive. In order to guarantee a seamless experience, it is helpful to use signs and information boards. Since many guests come from other countries and COVID-19 may have changed your target audience, it is of great advantage to communicate in as many languages as possible. This helps preventing misunderstandings. Especially in times of crisis, it is important to stand together and protect yourself properly to avoid the worst.

Now more than ever, it is important to inform your guests about safety measures and distancing rules. It makes sense to observe a few rules so that you do not unnecessarily mislead your guests.

Your signs and texts should therefore have the following characteristics:

Error-free
Qualitatively translated
Easy to understand
Space-saving & concisely formulated
Up to date

Often, companies are not even aware that there is a potential problem, since they are not dependent on signs and knows what to do. Too many signs placed in the wrong places can rather be confusing than providing clarity. Therefore, your information aids, may they be signs, arrows, painted orientation aids, information boards and stickers, should be attached in a thoughtful manner. Useful information on the following topics should be provided in several languages:

Restricted access
Age restrictions
Fire Safety Instructions
Parking instructions
Orientation
Opening hours

At times like the COVID-19 pandemic, not only your guests but also your staff must observe certain hygiene and distancing rules.

We have listed a few examples of signs here:

Personal Hygiene

Wash your hands before starting to work, between different work steps and after each visit to the toilet, to ensure hand hygiene
Drop jewellery and watch
Wear non-slip shoes and headgear
Only enter the kitchen with clean work clothes
Implementation of regular hygiene training courses on food hygiene

Food Hygiene

Wash meat before roasting
Cool food waste e.g. in the confiscate cooler
Storage of food only at prescribed temperatures
Destroy spoiled food
Do not put signs on food
Check food for pests

Just as with the signs for your guests, you must also ensure that these safety instructions are available in several languages, especially if you employ personnel from abroad.

In order to provide a translation of quality without any mistakes, we advise you not to use a simple word-for-word translation. A better alternative is transcreation, which pays attention to linguistic differences between the different languages when translating.

>> For more information on this topic, you are welcome to read our article on Tourism Industry – Important tips to avoid embarrassing yourself with a wrong translation!

Our translation agency, Smylingua, employs exclusively bilingual or multilingual translators and interpreters who will take care of your orders and requests. We can therefore guarantee you professional translations that are adapted to the particularities of the different languages.

Another way to provide your guests with information is through barrier-free communication.

You can use:

Mobile applications
POI information via Bluetooth
Added scancodes

to inform your guests without making contact with them.

By providing easily accessible information on various topics in several languages, the quality of your guests‘ stay can be increased. The higher the customer satisfaction, the better your rating and more guests tend to come.

Smylingua will also be happy to help you in this area. We have specialised in the translation of mobile applications and apps.

Contact your trusted translation agency today. Our team is waiting to take care of your documents. Whether you want to translate your hygiene signs, your summer offers, or your menus, we will take care of your every requests. Smylingua is at your service and will advise you in detail about your projects that need to be translated. Do not hesitate to contact us by e-mail at contact@smylingua.com or call us at +33 1 76 43 32 76.

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